PruittHealth Community Relations Representative - Sales/Admissions/Home Health - Durham Territory in Durham, North Carolina

Community Relations Representative - Sales/Admissions/Home Health - Durham Territory


At PruittHealth Home Health, we’re committed to a lot of things. But we’re especially committed to caring for our patients and residents, as well as providing our employees with a rewarding career as a member of our PruittHealth family.

That’s why we attract employees who are passionate about providing the highest quality level of care possible for our patients. We also attract people who are looking for a home, rather than just a job – where being part of a family at work is as important as the type of work they are doing. As a member of our team, you will also have access a progressive benefits program that reflects our commitment to caring for our 16,000 partners.

Position: Community Relations Representative II (Home Health) – Full-Time

Location: Durham Territory ( Durham, Orange, Alamance, Chatham)


A sales professional whose primary function is to develop early and appropriate referrals by creating and sustaining business partnerships with referral sources.


  • Develop specialty markets and plans of action.

  • Develop business relationships by making effective sales contacts and presentations.

  • Build relationships with the PruittHealth Home Health staff teams to ensure the establishment of effective communication with referral sources and the staff teams.

  • Review clinical, sales, and professional journals.

  • Review internal information, policies, publications, bulletins, etc.

  • Analyze territory, establish sales goals, and write sales plan.

  • Identify territory assumptions which may influence the achievement of sales goals.

  • Identify key referring physicians.

  • Identify key referring personnel in hospital, nursing homes, and managed care operations.

  • Communicate written plan to Vice President of Program Development and Community Relations Development Coordinator. Monitor, evaluate and adjust the plan as needed.

  • Complete call reports.

  • Personally contact old and new referral sources.

  • Develop plan for accounts management with input from staff teams.

  • Support and participate in promotional activities.

  • Identify existing relationships with competitive home care organizations, hospitals, nursing homes and physicians.

  • Develop, implement and evaluate quarterly and annual territory plans, strategies and actions to achieve negotiated goals.

  • Identify case management, HMO, PPO, insurance companies and other payer referral sources.

  • Determine vulnerabilities of competitive relationships and set targets.

  • Join and participate in appropriate organizations and associations.

  • Document and report complaints and service related issues.



  • Two (2) years of college or business school and/or equivalent combination of experience and training. MINIMUM EXPERIENCE REQUIRED:

  • Five (5) years’ experience in healthcare sales and/or marketing, or any equivalent combination of experience and training which provides the required knowledge, skills, and abilities.


  • None

ADDITIONAL QUALIFICATIONS: (Preferred qualifications)

  • Bachelor’s Degree preferred.


  • Develop clinical knowledge base to support sales activities.

  • Communicate effectively through both spoken and written communication with different disciplines in the healthcare field.

  • Identify and develop new referral sources.

  • Manage a territory, conduct sales calls and presentations, and generate referrals by building long term business relationships.

  • Ability to prioritize, manage time, and maximize productivity.

  • Assess training needs with Community Relations Development Coordinator. Develop a written plan to enhance knowledge and skills.

  • Implement, modify, and evaluate the written plan for self-development.

  • Implement effective strategies and actions, including sales calls, presentations, and use of collateral materials.

  • Participate in center/agency surveys (Licensure/JCAHO) and any subsequently required reports.

  • Honor patients/residents’ rights to fair and equitable treatment, self-determination, individuality, privacy, property and civil rights, including the right to wage complaints.

  • Comply with corporate compliance program.

  • Perform other related duties as necessary and as directed by supervisor.

PruittHealth is an innovative, family-owned organization. We’re committed to providing exceptional care across a wide spectrum of services, including skilled nursing care, assisted and independent living, home health care, hospice care, rehabilitation, pharmacy and infusion services, and more.

As an Equal Employment Opportunity employer, all qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, disability, or veteran status.

Job Administrative

Primary Location North Carolina-Durham

Other Locations North Carolina-Chapel Hill

Schedule Full-time

Shift 1st Shift

Job Posting Jul 10, 2018, 2:43:25 PM

Req ID: 1804047

PruittHealth is an Equal Employment Opportunity employer and does not discriminate in its personnel practices against its partners or qualified applicants for employment based on race, color, religion, sex, national origin or because he or she is an individual with a disability or a protected veteran.